Privacy Policy

Effective Date: June 2024

Armoury Advancements Limited ("we," "us," or "our") respects your privacy and is committed to protecting your personal data. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website www.armouradvancements.com (the "Site"). Please read this Privacy Policy carefully. If you do not agree with the terms of this Privacy Policy, please do not access the Site.

We may collect personally identifiable information ("Personal Information") that you voluntarily provide to us when you:

• Register on the Site.
• Place an order.
• Subscribe to our newsletter.
• Fill out a contact form.
• Contact us via email or telephone.

Personal Information may include, but is not limited to:

• Name
• Email address
• Telephone number
• Billing and shipping address
• Payment information (collected via secure third-party payment processors)

We may also collect non-personally identifiable information ("Technical Information") about your device and usage patterns when you visit our Site, such as:

• IP address
• Browser type and version
• Time zone setting
• Operating system and platform
• Pages viewed and duration of visits
• Referring website addresses

Our Site may use cookies, web beacons, and similar tracking technologies to enhance user experience and analyze how the Site is used. For more detailed information on the cookies we use and the purposes for which we use them, please see our Cookie Policy.

We may use the information we collect from you in the following ways:

• To process and fulfill your orders.
• To manage your account and provide customer support.
• To communicate with you regarding your orders, inquiries, or other requests.
• To send you promotional emails, newsletters, or marketing communications (you can opt-out at any time).
• To improve our Site, products, and services through analysis of your usage patterns.
• To protect our Site and ensure its security.

We may share your Personal Information with third parties only in the following circumstances:

• Service Providers: We may share your information with third-party service providers who assist us in operating our Site, conducting our business, or servicing you, such as payment processors, delivery services, and IT support.
• Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
• Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your Personal Information may be transferred to the acquiring entity.

We implement a variety of security measures to maintain the safety of your Personal Information. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure, and we cannot guarantee its absolute security.

Depending on your location, you may have certain rights regarding your Personal Information, such as:

• Accessing the data we hold about you.
• Requesting correction of any inaccurate or incomplete data.
• Requesting deletion of your Personal Information.
• Objecting to the processing of your data.
• Requesting the transfer of your data to another party.

To exercise any of these rights, please contact us using the details provided below.

Our Site may contain links to third-party websites. We are not responsible for the privacy practices or the content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at:

• Email: info@armouradvancements.com

• Telephone: 0330 043 6036

Thank you for choosing Armoury Advancements Limited. Your privacy is important to us.